Carmakers start to see squeeze from steel

AUTOSHOW: “Steel prices have as much as doubled over the last year on the back of strong demand from China, forcing some heavier-machine makers to charge a surcharge on tractors and bulldozers.

But you can’t do that with cars.

Automakers are locked in fierce price wars and customers, now used to getting a lot of extras for their money, will not readily accept higher price tags “

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